Gonsalves Liquors Ltd. is a company of limited liability incorporated under the Company's Act of St. Vincent and the Grenadines. It was founded in 1970 and has been managed since by Mr. Lennox "Becks" Gonsalves
Presently, the Company operates a wholesale/retail liquor outlet situated on Melville Street, Kingstown and the sole duty free liquor outlet at the E. T. Joshua Airport, the main air port of entry in St. Vincent and the Grenadines.
Gonsalves Liquors Ltd. trades only in alcoholic spirits, wines and liquors. It is, in fact, the only commercial entity of this sort in St. Vincent and the Grenadines.
Through the years the Company has developed relations with a number of world renowned spirits and wines companies, inclusive of ongoing direct business relationships (distributorships) with Brown Foreman, Pernod Ricard, Remy Caribe, Moet-Hennessy and other international and regional spirits and wines companies.
With inventory that includes the finest spirits and wines from across the globe, Gonsalves Liquors provides a range of choice that has afforded it widespread presence in the market place. Customers have come to trust the slogan: "You name it Gonsalves Liquors has it or will source it."
There are on current records, twenty full time employees of the Company.
Gonsalves Liquors Ltd. enjoys an "enviable" position/place in the market.
Its varied range of product lines means that the Company reaches comfortable across the market - from low end to upper end. The Company has developed an especially viable trade with all restaurants and hotels across the multi-island Stae that is St. Vincent and the Grenadines.
Its distribution therefore, is nationwide and its clients represent the total demographic impression of St. Vincent and the Grenadines.
Sales demand daily deliveries and travelling salespersons are always on the hunt for new clients.
Advertising & Promotion
Gonsalves Liquors Ltd. has entered into A & P agreements with its direct business partners.
In addition, business partners have assisted over budget with special events, especially when those events emanate from source and are part of a regional or international initiative.
The Company is committed to utilize the avenues and resources available for advertising in the local market and has a long record of relationship with the local media.
Through the years Gonsalves Liquors has become identified as a Company with a human face and a proven sense of corporate responsibility.
Sporting Associations, Community and Club Teams of the varied sporting disciplines have benefited from direct sponsorship from the Company.
Charitable, Civic and Non-Governmental Organizations of all persuasions (cultural, educational, etc.) have been recipients of donations and ongoing support from Gonsalves Liquors.